Latest Articles

Holiday Greetings from UMS SH

Christmas is just around the corner. Although this is a busy time of year for us, it’s important that we take the time to relax and reflect on 2020 and all we have achieved – and what better time to do it than at Christmas! We hope you have a […]

Case Study: How De Beers promotes diamond education and grading in China

De Beers Group Industry Services, a sub-company of the world’s leading diamond company De Beers Group, provides a premium grading service supported by innovative technology and a wide range of services to support the diamond sector. Its focuses in China are on natural and untreated diamond grading under the unique […]

Festive Cheer at UMS Ningbo

Holiday season is a busy yet wonderful time of the year for us. It’s more important now than ever that we come together and celebrate our successes over the past few months. A lightened up Christmas tree, hung up banners and Santa stockings, we are spreading the festive cheer at […]

UMS Morning Brief monthly overview – November

To give a general idea on what’s in the UMS’ bespoke China Daily Morning Brief, a daily email service focused on four industry categories – Education, Tourism, Food & Beverage, and Health & Skincare, I decided to write a summary of November insights our team published. The China Morning Brief […]

Case Study: Virtual showroom advances businesses to exhibit 24/7

Background China is now New Zealand’s largest export market since New Zealand signed the China Free Trade Agreement (FTA) back in 2008. In the year ending December 2019, 23% of New Zealand’s total goods and services exports were with China, worth $20.1 billion. The COVID-19 pandemic represents an unprecedented disruption […]

Thoughts from a UMS expert: Looking ahead to 2021

Last week the Australia China Business Council (SA) rounded up four industry experts to close 2020 and look forward to the year ahead. This round table event took place online and included Richard Zhu, leader of UMS’ Establish Domain, who was invited to speak on the panel to provide advice […]

Unveiling WeChat’s primary advertising scenarios

As of 2020, China’s biggest social media platform, WeChat, has gained over 1.1 billion monthly active users. In front of such a huge consumer market, more and more brands are choosing WeChat ads to promote their products and services, making it an extremely popular service. However, many overseas marketers are […]

What’s it like to work at UMS?

UMS’ Establish Domain is currently hosting the Industry Experience Program from The University of New South Wales Business School! Curious about how we collaborate from different locations and how we work? Ariel, Amanda and Eva would like to share their stories!   END.  

We’re moving on up!

Here’s a sneak peek inside UMS’ new Ningbo office. We’ll be making it our own over next few weeks before its official launch in mid-November. So far, so good!   END.