Who Is Driving China’s Outbound Student Demand in 2026?
Outbound demand remains more concentrated among higher-income families, with increasing attention on value, affordability, and long-term outcomes shaping how study decisions are made.
Why Chinese Students Are Taking Longer to Decide in 2026
Chinese student demand is recovering, while decision-making is becoming more considered. Students are taking more time to compare options and place greater emphasis on overall value and outcomes.
Understanding Western Social Media in 2026: UMS Launches a new Platform Guide
UMS has released its latest Western Social Media Platform Guide, exploring the platforms, behaviours, and trends shaping Western social media in 2026.
United Media Solution to Sponsor Services Trade Award at NZCTA Awards 2026
UMS is pleased to sponsor a category at the New Zealand China Trade Association Awards 2026, supporting the recognition of excellence in the New Zealand–China business relationship.
UMS at NZBRiC: Jessica Miao on What New Zealand Brands Need to Watch in China
UMS Founder and Chairman Jessica Miao joined the NZBRiC Breakfast Briefing in Shanghai to share views on China market trends, digital strategy, and what matters most for New Zealand brands heading into 2026.
UMS Joins the British Chamber of Commerce in China
UMS is pleased to join the British Chamber of Commerce in China, strengthening our connection with the wider business community across China, the UK.
UMS Beacon 2025 Wrap-Up: Celebrating a Meaningful Collaboration
UMS marks another year of collaboration with the Asia New Zealand Foundation, reflecting on a meaningful period of cross-cultural exchange through the Beacon 2025 programme.
China Travel’s Mood Shift: From “Best Deal” to “Best for Me”
China outbound travel has a new mood: less “best deal,” more “best for me.” See what’s driving 2026’s high-value wave—and download UMS’s Tourism Trends Guide for practical takeaways.
UMS Shares Employer Insights at the University of Bristol Global Careers Series
This week, UMS shared employer insights on key global skills and practical tips to help graduates stand out in the international job market.
