As technology and manufacturing processes in China increase, so does the quality of goods they create and the willingness of Chinese to purchase products made domestically. China is quickly catching up to meet the high demands of its consumers and is steadily gaining their trust back, but how will this […]

(Image Source: Wikimedia Commons – Chen Wu) Sustainability has become a regular part of Western marketing vocabulary and consumers now hold brands to a much higher level, and expect them to take appropriate steps to protect the environment and support social causes. In China, awareness and support of sustainability (and […]

Photo Caption: BYD’s booth at the 2023 Shenyang International Auto Show on May 3, 2023, CNN As the world faces increasing environmental challenges and concerns, consumers everywhere are changing their buying patterns. In China, a rapidly growing middle class are adopting eco-friendly and sustainable products, including electric vehicles (EVs). Even […]

Throughout the pandemic in China, food deliveries became a lifeline for many, especially small restaurants where deliveries enabled them to operate. Over time, consumers have gradually shifted their buying habits toward pre-prepared or ready-made meal options that better suits their lifestyle. Now, as life gets busier post-lockdown, the demand for […]

Based in the Melbourne office, Eric was the original member of UMS’s first office in Australia and now the Co-CEO responsible for developing and growing business. Since 2015, the education market’s competitive landscape has changed dramatically. Australia and New Zealand, once high up on the preference list for Chinese students, […]

Australian education exports have a long way to go to reach 2019 levels. RECOVERY STEPS Australia’s international education sector is slowly recovering after the pandemic. The reopening of Australia’s borders to international has led to an increase in student arrivals, but there is still significant work to be done to […]