China digital marketing

Eric Yu speaks on the power of QR codes at WSET Global APP Summit

On 21 June, Eric Yu, co-CEO of UMS, was invited to speak at the WSET Global APP Summit. The Wine & Spirit Education Trust (WSET) provides best-in-class education and qualifications to inspire and empower the world’s wine and spirits professionals and enthusiasts. WSET’s first Global APP Summit brings together the Approved […]

UMS Celebrates Digital Success with NZCTA China Business Awards

    On Thursday 7th April, the HSBC NZCTA China Business Awards were held, celebrating the growing success of the economic relationship between New Zealand & China. This is the ninth award ceremony since its inception in 2004 and they have grown to become New Zealand’s preeminent awards recognising and rewarding […]

UMS Morning Brief monthly overview-March

  It has been two years since we launched the Morning Brief – a daily summary providing the latest buzz on social media across four different industries: education, travel, food and beverage, and wellbeing and skincare. Throughout the Covid-19 pandemic, we have identified a gap between overseas businesses and their […]

UMS Morning Brief monthly overview – February

To give a general idea of what’s in the UMS’ bespoke China Daily Morning Brief, a daily email service focused on four industry categories – Education, Tourism, Food & Beverage, and Health & Skincare, I decided to write a summary of the Feb. insights our team published. The Morning Brief […]

UMS Morning Brief monthly overview – January

To give a general idea of what’s in the UMS’ bespoke China Daily Morning Brief, a daily email service focused on four industry categories – Education, Tourism, Food & Beverage, and Health & Skincare, I decided to write a summary of the Jan. insights our team published. The Morning Brief […]

UMS Morning Brief monthly overview – December

​To give a general idea of what’s in the UMS’ bespoke China Daily Morning Brief, a daily email service focused on four industry categories – Education, Tourism, Food & Beverage, and Health & Skincare, I decided to write a summary of the Dec. insights our team published. The Morning Brief […]

China’s Market: The biggest changes during 2021

2021 was a year filled with challenges for international businesses, and China’s marketplace subsequently went through a period of rapid digitization. This welcomed a raft of new consumer trends, and has developed the way consumers research, order and pay for products. UMS has put together a report of China’s most […]

Leading global design firm POPULOUS partners with UMS

Shanghai, China – 12/01/2021 – United Media Solution (UMS) is proud to announce it is partnering with POPULOUS, the world’s leading global design firm, to increase its exposure in China’s market. Since 1980s, POPULOUS has completed more than 3,200 projects worldwide, with a total value of projects designed of over […]

UMS Morning Brief monthly overview – November

To give a general idea of what’s in the UMS’ bespoke China Daily Morning Brief, a daily email service focused on four industry categories – Education, Tourism, Food & Beverage, and Health & Skincare, I decided to write a summary of the Nov. insights our team published. The Morning Brief […]

China Morning Brief project

The UMS’ China Morning Brief is a daily email report which presents findings from UMS’ social monitoring service. Our Morning Brief reports on the latest buzz on social media and what topics have been discussed most in China’s market. Providing a broad reference for four different industries: education, travel, food […]