UMS appointed by Aspire2 International to help connect with Chinese community
United Media Solution (UMS), New Zealand’s leading Chinese digital marketing agency, has been appointed by Aspire2 International to connect with the Chinese community, here in New Zealand and abroad. Aspire2 International is a leading New Zealand training provider that offers international students the education and skills to succeed in work and life. […]
UMS launches new data platform, SICE
UMS has launched a tool to help marketers aggregate and analyse their fans WeChat data to help create more effective and targeted social media marketing campaigns. The Social Intelligence Cloud Engine (SICE) is a new tool, developed by UMS, which provides insights into user behaviours across Tencent’s entire ecosystem. […]
Ximalaya FM is a big deal in China, here’s why you should be tuning in
Ximalaya FM is China’s largest online audio platform, which boasts 40 million registered users and more than 10,000 daily uploads of content. The platform has 6 million daily active users who each spend, on average, 125 minutes on the site per day. It’s a big deal both for users and […]
Should you launch an Official WeChat Account? UMS shares tips for marketers
China may have hundreds of social media platforms but there is only one that most marketers are interested in. With a global monthly active user base of 938 million people, WeChat is impossible for marketers to ignore. However, launching and maintaining an Official WeChat Account is not an easy […]
UMS launches Melbourne office to help Australian businesses connect with China
(left to right – Tanya Cai, Business Development Director China, Eric Yu, Business Development Manager Australia, Richard Zhu, CFO, Jessica Miao, CEO) United Media Solution (UMS) is set to open an office in Australia in a bid to help local companies grow their brands in China. As one of the […]
UMS appointed to help world’s largest RV rental company thl connect with Chinese travellers
United Media Solution (UMS), New Zealand’s leading Chinese digital marketing agency, has been appointed to help tourism company Tourism Holdings Limited (thl), to connect with Chinese travellers. thl is the largest RV rental operator globally, its fleet includes the Maui, Britz and Mighty brands in NZ and Australia, Road Bear […]
UMS presents to New Zealand tourism operators at Kiwilink
UMS CEO Jessica Miao has provided New Zealand tourism operators with an in-depth presentation on China’s leading social media platform WeChat, as part of Tourism New Zealand’s Kiwilink event. The Kiwilink Share & Learn Briefing event, which was held on 7 November in Foshan, was attended by representatives from New […]
UMS shares award-winning case study with Australian agribusiness industry leaders
UMS CEO Jessica Miao has delivered an address to the Australia China Business Council (ACBC) of South Australia. Jessica was invited to address an audience of more than 100 industry representatives from South Australia’s agribusiness industry at the China Market Insight Series business forum. The attendees were keen to hear […]
REPORT: WeChat users pass 900 million in 2017
China’s number one app WeChat now has 902 million active daily users, who sent 38 billion messages each day on average, according to the latest report. The WeChat 2017 Data report, which was released at the Tencent Global Partner Conference, revealed that total daily active users in September 2017 increased […]
REPORT: How Jinri Toutiao grew to become one of China’s biggest news apps
Jinri Toutiao, one of China’s most popular news apps’, has released its 2016 performance report revealing it has more than 700 million users daily active users. The app ranked higher than Tencent News in Q1 2017 for weekly active users (WAU) and is predominantly used by China’s lucrative audience of men […]