News

UMS Appointed as Wine Australia’s China Digital and Social Media Partner

United Media Solution (UMS) is proud to be appointed as Wine Australia’s digital and social media partner for the China market. Wine Australia, the national body supporting the Australian wine sector, plays a pivotal role in driving global awareness and demand through market development, research, and industry engagement. With deep […]

Eric Yu joins Wine Australia in the recent China Wine Market Update 2025 Webinar

As trade relations improve and consumer preferences shift, China is once again emerging as a vital export market for Australian wine. A recent webinar hosted by Wine Australia shed light on how Australian wine is gaining traction in the Chinese market and explored the potential opportunities that arise amidst these […]

UMS at the New Zealand–China Summit

UMS at the New Zealand–China Summit: Focus on Cross-Sector Collaboration Between Tourism and Education

waitomo-ums-partnership

UMS and Discover Waitomo Expand Partnership to Global Markets

Our ongoing partnership with Discover Waitomo is entering an exciting new phase. Building on the success of our targeted campaigns in the Chinese market, we are now expanding our efforts to reach a broader, global audience.

Jessica Miao Effie Greater China Judge

Jessica Miao Joins Elite Panel of Judges at PIEoneer Awards 2024

We are delighted to announce that UMS’s Founder and Chairman, Jessica Miao was selected as one of the distinguished judges for the PIEoneer Awards, taking place in London this September.

Bridging Digital Frontiers in International Education: Blog post from UMS Founder, Jessica Miao

I attended the Asia Pacific Association of International Education Conference (APAIE) in Perth this week, and I wanted to share some important reflections and insights. The discussions at the conference provided a comprehensive view of enhancing the student experience through digital means. One of the key tools we have developed […]

Opening the Little Red Book: Strategic Partnership between Xiaohongshu and Tourism New Zealand

The strategic partnership between Tourism New Zealand and Xiaohongshu was formally announced in Shanghai on June 29th during the week-long delegation of New Zealand Business leaders to China. Prime Minister Chris Hipkins launched the initiative with Xiaohongshu’s chief marketing officer, Wang Yajuan. A selfie taken with Hipkins by Yajuan, posted […]

Founder Inspires Young Professionals

Yesterday UMS’ Founder Jessica Miao was invited to give a speech at the Talent Connect event to young people with overseas work and/or study experience living in Shanghai. Jessica shared her startup story and experiences living and working overseas to help inspire the young talents. UMS is seeing an impressive […]

UMS and AJ Hackett Bungy New Zealand collaborate to engage Chinese thrill-seekers

Shanghai, China – 08/05/2023 – AJ Hackett Bungy New Zealand, the home of bungy jumping, has resumed its partnership with United Media Solution (UMS) for its digital marketing activities in the China market during 2023. Founded in 1988, AJ Hackett Bungy New Zealand operates six sites in three iconic Kiwi […]

Webinar: Student Experience Panel Forum

Join our UMS team for this exclusive webinar, where we reveal key insights to help position your higher education brand for increased consideration on a wide range of digital platforms in China. Register for this Webinar to: Hear directly from students during a panel discussion regarding their changes to appetite, […]