UMS appointed to help world’s largest RV rental company thl connect with Chinese travellers
United Media Solution (UMS), New Zealand’s leading Chinese digital marketing agency, has been appointed to help tourism company Tourism Holdings Limited (thl), to connect with Chinese travellers. thl is the largest RV rental operator globally, its fleet includes the Maui, Britz and Mighty brands in NZ and Australia, Road Bear […]
UMS presents to New Zealand tourism operators at Kiwilink
UMS CEO Jessica Miao has provided New Zealand tourism operators with an in-depth presentation on China’s leading social media platform WeChat, as part of Tourism New Zealand’s Kiwilink event. The Kiwilink Share & Learn Briefing event, which was held on 7 November in Foshan, was attended by representatives from New […]
UMS shares award-winning case study with Australian agribusiness industry leaders
UMS CEO Jessica Miao has delivered an address to the Australia China Business Council (ACBC) of South Australia. Jessica was invited to address an audience of more than 100 industry representatives from South Australia’s agribusiness industry at the China Market Insight Series business forum. The attendees were keen to hear […]
REPORT: WeChat users pass 900 million in 2017
China’s number one app WeChat now has 902 million active daily users, who sent 38 billion messages each day on average, according to the latest report. The WeChat 2017 Data report, which was released at the Tencent Global Partner Conference, revealed that total daily active users in September 2017 increased […]
UMS launches new URL umssocial.com
UMS has launched a new URL for its website in recognition of the company’s growing global presence. The UMS website will now be accessible at umssocial.com as well as via the existing ums.co.nz address. The move aims to address the company’s expansion globally as it increasingly works with […]
REPORT: How Jinri Toutiao grew to become one of China’s biggest news apps
Jinri Toutiao, one of China’s most popular news apps’, has released its 2016 performance report revealing it has more than 700 million users daily active users. The app ranked higher than Tencent News in Q1 2017 for weekly active users (WAU) and is predominantly used by China’s lucrative audience of men […]
Report: The most popular Tourism and Travel brands on WeChat in Q2
Australia’s idyllic summer resort locations have helped Tourism Australia snare the top position in UMS’ ranking of Destination Tourism official WeChat profiles. The report reveals the best performing Tourism organisations on WeChat by ranking the profiles based on average views per post throughout the second quarter of 2017. The […]
UMS awarded best International Social Media Campaign in New Zealand Social Media Awards
United Media Solution (UMS), New Zealand’s leading Chinese digital marketing agency, has been awarded the best International Social Media campaign in the 2017 New Zealand Social Media Awards #NZSMA. UMS was recognised for its Taste New Zealand WeChat Loyalty Program for New Zealand Trade and Enterprise (NZTE). UMS designed […]
Don’t forget about Weibo
With all the hype around WeChat these days, it’s easy to forget about Weibo, however do so at your peril, as there’s still plenty of life in the micro-messaging app. WeChat has captured the nation’s attention and screen time, with the average user spending more than one hour […]