Is it time for brands to stop trying to compete with all the noise on
WeChat and Weibo and create strategic partnerships with smaller apps and
social media platforms? UMS general manager Jessica Miao looks at the
top marketing platforms for SME companies.
In the first, AustCham Shanghai in partnership with Austrade, AustCham China and AustCham Hong Kong hosted a member only briefing with Australian Minister for Trade and Tourism, Senator the Hon Don Farrell. The briefing provided members an opportunity to hear directly from Senator Farrell on Australia’s trade and investment outlook, key opportunities and international engagement.
From China, Jessica completed a Postgraduate Diploma in Arts (majoring in Media, Film & Television Studies). She is currently the Founder and Chair of a global digital marketing agency based in Ningbo and Shanghai.
The Australia China Business Council Victoria (ACBC Vic) is excited to partner with the Victorian Government’s Global Victoria Trade Alliance to offer an extensive program for the revival of Victorian Business.