![](https://www.umssocial.com/umsblog/wp-content/uploads/2017/12/social-intelligence.jpg)
UMS launches new data platform, SICE
UMS has launched a tool to help marketers aggregate and analyse their fans WeChat data to help create more effective and targeted social media marketing campaigns. The Social Intelligence Cloud Engine (SICE) is a new tool, developed by UMS, which provides insights into user behaviours across Tencent’s entire ecosystem. […]