Leave a Message

United Media Solution (UMS) will help Australian clients to supercharge their Chinese business activity after winning a place in the Victorian Government’s Boost Your Business Program.   The program, which sees the state government support Victorian businesses to assist their growth, scale, diversity and productivity, will enable UMS to offer clients’ government funding to pursue […]

Read More

United Media Solution (UMS) has been appointed by Pāmu, to create and manage its digital marketing presence in China.   Pāmu, which is the brand name for Landcorp Farming Limited, is a recognised leader in New Zealand’s agricultural sector. They are sheep, beef, dairy and deer farmers, selling to most of New Zealand’s largest national […]

Read More

  UMS has launched an educational program in a bid to promote greater awareness of the many and varied opportunities of the China market.   The program will see the agency’s key staff presenting and attending a range of events throughout April and May across Australia and New Zealand.   The program begins with UMS’ […]

Read More

  DU’IT, the skincare brand owned by Orbis Australasia Pty Ltd, has launched an integrated digital marketing campaign to boost the brand’s awareness and sales in the China market.   DU’IT worked with digital marketing agency UMS to launch digital and social media activity targeting Chinese consumers.   The campaign harnessed the brand’s WeChat Official […]

Read More

The recent marketing and PR disasters suffered by Dolce & Gabbana and Zara have once again highlighted the importance of understanding your target market, particularly when it comes to China.   As one of the world’s largest fashion consumer markets, China is too big an opportunity for many fashion brands to ignore. China now accounts […]

Read More

UMS is partnering with the Australian China Business Council (ACBC) to host a Digital Marketing Accelerator program for Australian businesses and marketers.   The program, which will be hosted by ACBC’s South Australian branch, will incorporate a series of masterclass sessions designed to help Australian businesses excel in China.   The Digital Marketing Accelerator will […]

Read More

Marketing your brand to Chinese consumers is more important than ever as changes to Chinese laws mean daigou prices are on the rise and consumers will become more selective in their investments.   Australian and New Zealand brands have enjoyed immense success off the backs of daigou. These individuals, or networks, who buy and sell […]

Read More

As we launch into 2019 and prepare to celebrate Lunar New Year and the Year of the Pig in China, UMS Chief Financial Officer Richard Zhu shares an update on the agency.   2018 was another good year for UMS, coming off the back off our Pre-A round funding and our growth in New Zealand […]

Read More

Alibaba’s annual Singles Day e-commerce festival generated a record $30.8 billion (RMB 213.5 billion) in sales, but is the shopping festival a good idea for brands?     Alibaba’s 2018 11.11 event once again eclipsed all records from previous years with sales surpassing $155 million (RMB 1 billion) within the first 20 seconds and $1 […]

Read More

  Australian companies are seeking a greater understanding of what Chinese consumers want and how best to engage with them, as they increasingly target this booming market.   Australian businesses are stepping up their focus on China as local exports to the world’s largest retail market surged 40% in June to reach $10.34 billion – […]

Read More