Leave a Message

Latest Articles

Case Study: How Tourism New Zealand used WeChat to gain greater insights into its target audience

  CLIENT: TOURISM NEW ZEALAND PROJECT: WECHAT SURVEY   New Zealand’s destination brand is one of most recognised and respected […]

UMS partners with Australian China Business Council for Digital Marketing Masterclass series

UMS is partnering with the Australian China Business Council (ACBC) to host a Digital Marketing Accelerator program for Australian businesses […]

As daigou channels flounder, Australian and New Zealand companies must build their brands in China

Marketing your brand to Chinese consumers is more important than ever as changes to Chinese laws mean daigou prices are […]

China trends to watch in the Year of the Pig

As China ushers in the Year of the Pig, UMS takes a look at the key consumer trends and behaviours […]

The CFO View: UMS plans for a strong 2019

As we launch into 2019 and prepare to celebrate Lunar New Year and the Year of the Pig in China, […]

Marketing to Chinese consumers – the 3 audiences you need to consider

The spending power of Chinese consumers continues to be a lucrative drawcard for foreign and international companies, however, as more […]

Is the Alibaba 11.11 event worth it for brands?

Alibaba’s annual Singles Day e-commerce festival generated a record $30.8 billion (RMB 213.5 billion) in sales, but is the shopping […]

How to market wine to Chinese consumers

  The Chinese are not traditionally known as big wine drinkers, however, China’s wine market is thriving as middle class […]

UMS CEO awarded Young Tech Entrepreneur award

United Media Solution chief executive officer Jessica Miao has been honoured among a list of technology entrepreneurs in Ningbo.   […]

UMS partners with Asia New Zealand Foundation for intern program

United Media Solution (UMS) has partnered with the Asia New Zealand Foundation (ANZF) to offer an internship to New Zealand […]